Why have a Facebook business page for your business instead of a personal profile?

Although most people are aware of the availability of Facebook pages for business, many are still creating personal profiles to represent their business or have not converted their profiles to a business page. It’s very important business owners understand the reason behind owning a Facebook page.

First, Facebook Policy requires everyone to have a Facebook page for business. Any profile representing anything other than an individual person is in violation of Facebook policy. Ignoring this policy could result in your page being taken down along with a ban from Facebook. The last thing you want is to lose all your connections and content not to mention being banned from Facebook for simply making the wrong choice. You may say, “but what about this business I’ve seen representing themselves using a profile page for years?” to that we say, be the one with the integrity and the knowledge to do better.

Having a Facebook Page allows for others to discover your business as your audience will comment, Like, and share content. Falsely representing your business as a person via Facebook profile limits your interactions with those who might find you on Facebook. There are many benefits to business page including:

  • Public access for your content worldwide or in specific regions
  • Engagement with the public
  • Tools to measure engagement and reach your audience further

When you set up your business page be ready to consider how you want to be represented. Are you a local business, company, organization, institution, brand or product, artist, band, public figure, entertainment, cause or community? Facebook will walk you through the different subcategories within these. Consider the vanity URL for your page, AKA Facebook.com/URCOMPANY. This is very important to your brand identity. Although Facebook allows this to be changed once, it is best you settle on a name you will like to have for the long term the first time. There is an option to skip this step until you’re ready to select the name. The page Timeline Cover Image, Profile Image, and description are among some of the first items to add to your page once created. Have these items ready upon page creation working with a professional team.

The same professional team that helps you with images and content may also be able to help you with your strategy for a successful Facebook campaign. Brandamos has a full social media marketing team ready to answer any questions about creating a Facebook Page not to mention we’re ready to develop a full strategy for your success. Tell us about your experience with Facebook pages. If you’re “guilty” of having a profile to represent your business, don’t worry. We’ll help you convert it and get the right settings in place ASAP!

Southwest Airlines to Ground 81 Older Airplanes

Southwest Airlines decided on Saturday to ground 81 of its older airplanes for emergency inspections after another airplane developed a hole in its roof during flight.

The Dallas-based airline announced that it “has decided to keep a subset of its Boeing 737 fleet out of the flying schedule to begin an aggressive inspection effort in cooperation with Boeing engineers.” The Boeing 737-300 airplane, that was delivered in 1996, suffered a rapid depressurization as it flew over western Arizona on Friday afternoon, soon after it departed Phoenix for Sacramento, Calif.

Pilots of the airplane took it from an altitude 36,000 feet to under 15,000 feet, in a matter of just two to three minutes, as oxygen masks were deployed and some passengers could see a hole which was described as three or four feet long.

The airplane was diverted to Yuma, Arizona, where Southwest, Federal Aviation Administration and the National Transportation Safety Board were expected to inspect it on Saturday. “The safety of our customers and employees is our primary concern, and we are grateful there were no serious injuries,” said Mike Van de Ven, Southwest’s executive vice president and chief operating officer.

He added, “We have launched personnel to Yuma to begin the investigation process with the NTSB, FAA and appropriate parties to determine the cause of the depressurization.” The 81 aircraft constitute nearly 15 per cent of Southwest’s fleet, which comprised 548 airplanes as of December, 31, 2010.

Southwest also said that the airplanes would be inspected over the next few days, adding that the airline “is working aggressively to minimize customer inconvenience.”

U.S. Corn Acreage to Rise 4.5% on Profit Prospects

U.S. corn acreage will be the second largest this year, since 1944, as farm profits surged while the rising demand for food and fuel caused cuts in world stockpiles. Soybean acres are predicted to decline, as wheat is expected to advance.
Nearly 92.178 million acres will be planted with corn, up 4.5 per cent from 88.192 million last year, and exceeding the 91.751 million as predicted by analysts, the U.S. Department of Agriculture said today in a report based on a farmer survey. Futures rose 87 per cent in the past year in Chicago, as the USDA said that unfavorable weather and increase in demand would cut the world inventories to the lowest in four years.

At the opening of the Chicago Board of Trade at 9:30 a.m. local time, corn futures may advance as much as 30 cents a bushel, the exchange limit, after inventories lagged behind the estimates by analysts, said Don Roose, the president of U.S. Commodities Inc. in West Des Moines, Iowa.

The U.S. corn stockpiles were 6.523 billion bushels as of March, 1, down 15 percent from a year ago, which is lower than the 6.688 billion forecast by analysts, the USDA said in a separate report today.

The USDA said that farmers will cut soybean acres by 1 percent, to 76.609 million, close to analysts’ prediction. Total wheat acres may rise 8.2 per cent from last year to 58.021 million, as compared to the analysts’ expectations of 57.239 million. Some 14.427 million acres is going to be planted with spring wheat, up 5.3 per cent from 2010, according to the department.

Roose also said that soybean futures may increase by the CBOT limit of 70 cents a bushel as supplies diminish. Wheat may advance 30 cents to 40 cents a bushel, he added.

The rise in crop prices will elevate the U.S. farm income to $94.7 billion this year, which is the highest ever, the USDA said on February, 14, whereas the global food costs climbed to a record last month, according to the United Nations.

Syrian Cabinet Resigns

Syrian cabinet resigns today amid ongoing protest against president Bashar al-Assad. The Syrian president has accepted the resignation of the cabinet. “President Assad accepts the government’s resignation,” an announcement on state television said on Tuesday.

Assad has nominated Naji al-Otari, the resigning premier, as caretaker prime minister. The Syrian cabinet enjoys little power as the power is concentrated in the hand of Assad, his family and the security forces. Otari is the premier of the country since 2003.

It is learnt that Assad has asked the 32-member cabinet to take care of the country’s affairs until the formation of a new government, which is expected to be formed in 24 hours. Assad may address the nation today and may announce a decision to abolish emergency laws. The protests in Syria began on March 18 and more than 60 people have died since then, Human Rights Watch has said.

Meanwhile, pro-government supporters have also started protests across the country. Bouthaina Shaaban, the senior adviser to the president, announced a several reform measures last week in order to quell the protest. “One of the key things she said was there are no red lines. Everything is up for negotiations to the president of Syria,” reported Al Jazeera.

The activists alleged that the government is using the emergency to ban the protests. Last week, the authorities announced that they would release political detainees and would soon form new laws on the media and licensing the political parties. Assad has been the president of the country since 2000.

Walnut is the Best Nut for Heart-Healthy Antioxidants: Study

Scientists have said that walnut may be the world’s healthiest nut.

A study which was presented this weekend at a meeting of the American Chemical Society, showed that walnuts have more healthy antioxidants and higher quality antioxidants than the other nuts. According to the research, people should consume more walnuts as part of a healthy diet.

“Walnuts rank above peanuts, almonds, pecans, pistachios and other nuts,” Dr. Joe Vinson, who performed the analysis, stated in a press release. “A handful of walnuts contains almost twice as much antioxidants as an equivalent amount of any other commonly consumed nut. But unfortunately, people don’t eat a lot of them.”

Antioxidants protect one’s body against diseases. According to the U.S. National Library of Medicine’s MedLine Plus, antioxidants protect cells against the effects of free radicals, or molecules produced when the body breaks down food or through environmental exposures such as tobacco smoke and radiation. Free radicals can damage cells and help cause heart disease, cancer and other diseases.

The BBC has reported that Vinson, a professor with the University of Scranton, had studied nine different nuts. He discovered that the antioxidants in walnuts were two to 15 times as strong as vitamin E, which also acts as an antioxidant. Vinson also said that walnuts which are raw or unroasted is more advantageous since roasting nuts decrements the quality of antioxidants.

The ACS press release also stated that nuts constitute hardly 8 per cent of the daily antioxidants in the diet of an average person. Vinson said that people may be concerned about eating a food high in fat and calories, but nuts contain healthier fats instead of “artery- clogging saturated fat.”

He also said that nuts don’t appear to cause significant weight gain, but he still suggested that their portions of intake be kept small. Seven walnuts a day is considered good enough for health gains.

Johny Jolly of Green Bay Packers Arrested Over Drug Charges

The seemingly unfortunate Green Bay Packers defensive end Johnny Jolly was arrested by the police during the midnight hours of Friday on charges of carrying drugs and traffic violation in Houston. The player has already been under such a controversy before some time.

The Houston police spokesperson Victor Sentias said that Jolly was hunted around 12:45 a.m. when the police officers discovered him with a container that allegedly contained six hundred grams of codeine. The container was found under the passenger’s seat of the vehicle. There was an another bottle as well that was caught with a mysterious substance inside it lying in the side door of the driver’s seat.

As per Sentias, Jolly was taken into custody almost immediately on charges of possession of a controlled substance with intent to distribute.

Jolly, as its known has already faced suspension by the NFL and that too without any pay during the whole of the season last time as he had gone against the league’s substance abuse policy. The ban had then originated from another independent drug arrest.

There has been no comment made available by the Packers or from Jolly’s agent, in relation to the incident that took place last night.

It was codeine only which explicitly ruined the player’s once in the past and landed him into trouble then also. However, there seems to be no tesson-learning out of that earlier mess. Its even unclear as of now that how would this latest charge have an effect on Jolly’s probation.